Writing on platforms,
product, and the work in between.
A working journal: essays from the trenches of fintech and AI platforms, plus a live feed of what I am reading, watching, and stress-testing each week.
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— 06 entriesAll Writing
- · Applied AI· RAG
Making Every Rep Your Best Rep
Building a RAG assistant for sales and account teams: hybrid search, sourced answers, owner escalation and continuous evaluations that bring knowledge into the call.
Read essay - · AI· RAG
The RAG Trap: Why AI Fails on Revenue Questions (and How to Fix It)
Why retrieval-augmented generation breaks down on revenue-critical questions and what product and engineering teams can do to build AI systems that actually drive business outcomes.
Read on Recruited - · Product Management· Engineering
The One Thing Nobody Tells You About Building AI (It's Not the Model)
Why evaluation systems, not model choice, make or break AI products — and how product and engineering teams can build evals that catch real user failure modes before they reach customers.
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· Product Management· Business ImpactThe 4 Levers That Actually Matter
A practical framework for product managers who want to stop shipping features and start driving real business outcomes: revenue, retention, cost, and risk.
Read essay- · Product Management· Business Impact
How Product Managers Drive Real Business Impact
Lessons on shifting from shipping features to driving measurable business outcomes: revenue growth, user retention, and scalable product strategy.
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· Embedded Payments· SaaSThe Moment Embedded Payments Changed Everything — and Almost Broke Us
How a SaaS pivot into embedded payments unlocked a new revenue stream, then unleashed a chargeback nightmare. A three-phase playbook for friendly fraud, true fraud, and merchant-driven disputes that protects your merchants and your bottom line.
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· AI· personalizationPersonalizing the Plate: How We Reimagined Digital Ordering with AI
How a 16-person startup used AI to cut diner indecision, lift average spend, and scale a quiet recommendation engine across Southeast Asia and Australia.
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Fixing the Final Moment: How SmartPay Transformed Restaurant Payments
How we built a complete payment ecosystem designed around real dining flows, operational needs, and guest expectations.
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· fintech· paymentsThe Unsexy Backbone of Fintech: How I Learned That Trust Lives in the Decimals
Discover how operational trust, not just features, is the real differentiator in financial technology systems.
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· product· leadershipFrom Chaos to Control: Building SmartConnect – The Omnichannel Lifeline During COVID
How I led the 0-to-1 development of SmartConnect, unifying fragmented delivery platforms into a single omnichannel backbone for restaurants during the COVID-19 crisis.
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· product· personalizationThe Kiosk That Beat the Queue: My 0-to-1 Journey from Code to 4,000+ Devices
How I went from writing the first line of code to leading SmartKiosk across 4,000+ devices in 8 markets, the technical bets, the hard calls, and the pandemic pivot.
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